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O2 Signs up eBay for i-mode in the UK
Sector:Wireless Services - Europe
Pages:3
Publisher:Current Analysis
O2 Signs up eBay for i-mode in the UK
Report Price: $249.00Immediate Online Access
Description:
O2 turns to eBay to refresh i-mode services in the UK. Adding eBay should drive additional interest in i-mode since eBay is addictive. However, whilst users can participate in auctions, they can't complete the transaction, which limits the appeal.